Find what really suits you:
Jewelry as indiVIDUal as you.
Book a free consultation appointment today!
Support local craft.
Custom Request
Interested in co-creating a piece?
We help you, whether you already have an exact idea or do not yet know how it should turn out. From the comfort of your own home and at no additional cost to you, we will find great, qualified jewelry creators who fit your request exactly and are looking forward to working with you.
Sounds exciting? Then you can book an appointment for our free of charge consultation.
Shop
Looking for jewelry right away?
We are currently working on putting together a selection of different jewelry creators for you. Soon you will be able to buy unique and diverse pieces directly from us.
Coming soonWe want to revolutionize the jewelry industry and bring craftsmanship the visibility and appreciation it deserves!
Our Values
Quality
We know that jewelry is not only a financial investment, but also an emotional one. That's why quality comes first. All pieces are designed and produced by qualified jewelry creators (e.g. goldsmiths, jewelry designers, etc.) with incredible love for their craft and attention to every detail. With high quality materials and the best quality to last at least a lifetime.
Sustainability
We believe that sustainability starts with conscious consumption, durable products and local production. In addition, we promote fair and sustainable concepts and support the path to circular production. But local craftsmanship already offers a lot: Did you know, for example, that you can “upcycle” an old piece of jewelry? We'll be happy to advise you on this.
Individuality
We want to offer everyone a particularly authentic experience. All pieces of jewelry are unique. Through the option to co-create a piece of jewelry, it can be even more individual and personal. We help you and develop your individual request together to then find the right jewelry designer for you. It does not matter whether you already have an exact idea or do not yet know in which direction it should go.
You are a jewelry creator?
Reach more customers. Overcome digital barriers. Become part of a community.
It's all about YOU! YOU belong in the spotlight!
We help you to win new customers who appreciate craftsmanship and really match you.
VIDUCRAFT is exclusively for goldsmiths, silversmiths, designers and artisans who produce jewelry locally, sustainably oriented and with a high quality standard mainly manually. We want to specifically support the artisan craft!
We are happy to tell you more about it, and would be very happy to meet you. Book an appointment now!
The Founder
As a trained silversmith, Laura Lucie has experienced closely the challenges of the industry and feels a deep connection to the artisan craft. During her following studies in product design, she explored more deeply the appreciation of local craftsmanship and realized that she wants to make it a priority in her life to preserve them with their unique techniques and traditions.
“Together we can stand up to the industry!”
Laura Lucie Heindorf
Reach out!
Contact us with any questions or interest, we'd love to hear from you.
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